What Experts Really Think Of TikTok Skin Care
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TikTok has ignited a skincare revolution among younger generations, driving them towards complex and often expensive multi-step routines. These regimens are inspired by the pursuit of a dewy, poreless and glowing complexion, usually known to come naturally to young people. But, according to some skincare experts, these elaborate routines might do more harm than good.
Ask An Expert
Erin Blackwell, a licensed esthetician and laser specialist with 21 years of experience in the skin health industry, shared her insights on these trends and their impact on young individuals.
“The TikTok phenomenon is really interesting. It’s been very difficult for me as a provider,” she said. “I think it’s great that there is access to a lot of information, but is the information you’re looking at correct? Are you following an expert that knows ingredients, that knows the skin?”
Blackwell emphasized the importance of discernment when following online skincare advice. “It’s dangerous because there are so many skincare products on the market. How do you know what you’re buying is good for your skin?”
Recommended Routine
For younger people, Blackwell advocates for a minimalist approach. “As far as the younger generations go, I have my 9-year-old son on sunscreen and he washes his face, and I think that’s enough for him. Do they need to be on a lot of different products that they’re seeing on TikTok? No. Because their skin naturally is healthy.”
So what does Blackwell recommend as a go-to routine for anyone steering clear of social media trends?
“A simple wash of the skin, and if the skin is dry for some reason, then a little bit of moisturizer with very minimal natural ingredients and a sunscreen is perfect for younger patients,” she says.
Education Is Key
When it comes to those eager to delve deeper into skincare, Blackwell’s advice is to do your research: “Continue to educate yourself, continue to follow the experts, and really understand skin concerns and where the root of your issues are coming from, instead of trying to band-aid different things just because you saw it and you think it’s great.”
For skincare providers, Blackwell stresses the importance of building a strong patient-provider relationship.
“The first thing I tell someone is to listen. Providers, we are very busy, we have a lot of people to take care of,” she adds. “I think the best way to do that is to start by listening and creating a relationship with your patient, and that’s really the starting point and foundation for the long-term.”
In a world where the latest trends on social media can sometimes drown out expert opinion, Blackwell reminds us that less is often more, especially when it comes to skin care.
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